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Meta setup & Guestway integration

Guestway uses the official WhatsApp Business Platform to send and receive WhatsApp messages with guests. Before you can start, you need to connect a WhatsApp number to your Guestway organization through Meta.

Which setup should I use?

There are two ways to connect WhatsApp to Guestway. Choose the one that fits your situation:

Option
When to use

Standard setup (this page)

You want to use a new dedicated number, or you are ready to fully migrate an existing number to API-only and stop using the WhatsApp app.

You already use the WhatsApp Business App on a phone and want to keep using it alongside Guestway.

Before you start

Prepare the following:

  • A business phone number — either a new number, or an existing number you are ready to stop using in the WhatsApp app

  • Legal company details (company name, address, business email)

  • Access to SMS or voice verification for the number

  • A credit card for WhatsApp usage billing

  • Admin permissions inside your Guestway organization


Part 1. Meta setup

All steps in this part happen inside Meta Business Manager at business.facebook.com.

1. Create a Meta Business Portfolio

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Create your business environment in Meta Business Suite. This acts as the owner of your WhatsApp account and phone numbers.

You will add:

  • Company name

  • Business email

  • Business address

After creation, Meta may ask you to verify the company — this can happen at any point during or after setup.

2. Create a WhatsApp Business Account

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Create the WhatsApp Business Account (WABA) using Meta's embedded signup flow. During this process you will:

  • Select your Business Portfolio

  • Enter the display name shown to guests

  • Choose a business category

  • Confirm your company details

This account represents your brand in all WhatsApp conversations.

3. Add a phone number

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Register the phone number that will send and receive messages. You have two options:

Option A — Migrate an existing WhatsApp number

Use this option if you currently use a number on the WhatsApp or WhatsApp Business app and want to move it fully to Guestway.

After migration, the WhatsApp app on that phone will stop working for this number, and chat history will not be carried over. If you want to keep using the app alongside Guestway, use Coexistence instead.

  • Deactivate the WhatsApp app for this number before starting the migration

  • You will receive a verification code via SMS or voice call to confirm ownership

  • The number becomes API-only and is fully managed through Guestway

Option B — Use a new number

  • Any phone number that has not been previously registered on WhatsApp

  • Landline numbers are supported

  • Recommended for most new setups — keeps your personal or team WhatsApp usage separate

4. Configure WhatsApp billing

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WhatsApp messaging is charged by Meta. Without a valid payment method, messages cannot be delivered.

Add a payment method to your WhatsApp Business Account and set it as the default. You can do this inside Meta Business Manager under WhatsApp Business Account → Payment settings.

If billing is not configured correctly, message sending will fail and an error will appear in the Guestway Inbox. For step-by-step billing setup, follow the official Meta billing guide.

Error shown in the Guestway Inbox when billing is missing or incorrectly configured

Part 2. Connect WhatsApp to Guestway

Once your Meta setup is complete, connect the number inside Guestway.

You must have Admin permissions inside your Guestway organization to complete this step.

Step 1. Open the WhatsApp integration

In Guestway, go to Settings → Integrations → Create → WhatsApp.

Step 2. Start the Meta connection flow

Guestway will open the official Meta embedded signup window. Log in using the Facebook account that manages your Meta Business Portfolio.

The Meta embedded signup window opens inside Guestway

During the flow you will:

  1. Select your Business Portfolio

  2. Select your WhatsApp Business Account

  1. Select the phone number you registered in Part 1

  2. Grant Guestway the required permissions

Confirm all steps until Meta shows the connection is complete.

Step 3. Finalize the connection

After the popup closes, your WhatsApp number will appear as connected in Settings → Integrations.

The channel is now active. Incoming WhatsApp messages from guests will start appearing in your Guestway Inbox automatically.


  • Connect your existing WhatsApp Business App (Coexistence) — keep using the WhatsApp app on your phone alongside Guestway.

  • Using WhatsApp in Guestway — how to start conversations, use templates, and reply to guests


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